think on this.

Mandatory voting laws would likely increase participation in elections in America, but it is unclear whether such reforms are feasible, and whether the benefits of increased participation would outweigh the costs of enforcing the law. Rather, social media, social networks, and peer influence may be inexpensive and perhaps more effective ways of increasing political participation. Political parties and candidates have already been figuring this out. The use of social media in modern political campaigns has quickly become a standard tactic, rather than a novelty. Perhaps the government in general, or those who champion higher turnout rates, should take this research to heart and deploy a more systematic system of encouraging voter participation through social networks and their media.